To Use or Not To?

Google's Site Kit Plugin Finally Launched On my youtube channel , I recently covered a video in which I shared step by step process on how to install Google's recently launched plugin Site Kit  on your wordpress based website.  Watch the Video Below  In this video I've covered : The benefits of adding this plugin to your already long list of plugins How will it help, in the long run, get rid of a few plugins that you needed earlier to connect multiple google products to your wordpress? Also, what's in it for agencies and developer? This will act as a comprehensive guide if you are still wondering how this plugin would be helpful for you.

I recently tried my hand on podcasting, and I came across an interesting topic on Quora about CPL's in Indian Real Estate Industry. Listen To -  Podcast on Cost Per Lead in Real Estate  here Sometimes  Marketing for Real Estate companies can be a bit difficult to manage with the rising competition in the market. But as a business you should be aware of what is the trend to acquire leads in the same competitive market through adwords and other platforms. This help businesses approach freelancer or agencies in a more educative way and also for companies to set the expectation right about the realistic levels of performance for campaigning on digital platforms. Why This Knowledge is Important? It would help understand the real world scenario with so much 'once in a lifetime hit' campaign stats out there that can totally set client expectations off the roof. 

RERA was introduced in 2016 by the Indian Government after much fanfare to protect the buyers as well as increase investment in the Real Estate sector. The law establishes a  Regulatory Authority in each state for the regulation of real estate sector, which was missing earlier. The bill was passed by the Rajya Sabha on 10 March 2016 and by the Lok Sabha on 15 March 2016 while it came into force on 1 May 2016. Although the law is still relatively new, RERA with the addition of GST has been touted to make the sector more organized.  Read this Slideshare presentation to know the important factors that buyers must be aware with regards to this law: